Transformers Magazine

Mrs R contacted me about a children's competition in Transformers Magazine, part of the Titan magazines group. The prize was ten Autobot books. Children had to colour the picture in the magazine of a "Rescue Bot", construct the Bot, and then take a photo of it with the child entrant. This photo should then be uploaded to Twitter - phew, plenty of effort needed there then! There were twenty prizes on offer and Mrs R had made the usual enquiries about winners but was ignored. Titan magazines listed three email addresses on their website, so I copied them all into an email saying that I would be contacting the Advertising Standards Authority immediately. What a surprise, the next day Mrs R, or more importantly her daughter, was a winner! I then received an apologetic email from Titan saying that the person dealing with the promotion had left and they were unaware that winners hadn't been drawn. She then went on to say that they had only had two entrants, so both had won £60 of books. Mrs R contacted me again to say that the high quality books had been quickly delivered, and how pleased her daughter was. What a shame that eighteen prizes went to waste. The many steps needed to enter obviously put almost everyone off entering. There is the usual message here - the harder it is to enter, the easier it is to win! Sounds like a slogan!